A field of white daisies with yellow centers, bathed in warm sunlight, creating a soft, dreamy atmosphere.
Portrait of a woman with brown wavy hair and blue eyes, wearing a beige sweater, sitting on a white chair against a plain beige background, resting her chin on her right hand, looking at the camera.

Hi! I’m Becky

Business strategy for wellness practitioners who'd rather go deep than go viral. 🌿

Let's build a boutique practice that actually fits your life.

SMALL BIZ WHISPERER

HERBALIST

SACRED SPACE HOLDER

FEMINIST

MAMA BEAR

ETERNAL STUDENT

BODYWORKER

SERIAL ENTREPRENEUR

WRITER

RECOVERING PERFECTIONIST

INFP

CANCER SUN

AQUARIUS MOON

SMALL BIZ WHISPERER HERBALIST SACRED SPACE HOLDER FEMINIST MAMA BEAR ETERNAL STUDENT BODYWORKER SERIAL ENTREPRENEUR WRITER RECOVERING PERFECTIONIST INFP CANCER SUN AQUARIUS MOON

I've spent 20+ years in wellness, and I see it over and over: practitioners who are brilliant at their work and exhausted by the business of it.

5-minute form + 30-minute call with me. $55
Group meditation session with people sitting in a circle, hands on each other's chests, in a tranquil room.

Helping Wellness Practitioners Build Boutique Practices

I love working alongside women who want to make the world better. Softer. Kinder. Slower. Gentler. More intentional. Women who are absolutely DONE with the capitalistic, patriarchal world we've been sold.

My clients are change-makers and paradigm shifters with a vision that reaches far beyond their bank accounts.

They’re acupuncturists, massage therapists, chiropractors, and bodyworkers building businesses around meaningful work.

They're also building businesses while holding full lives: family, caregiving, chronic illness, neurodivergence, nervous system sensitivity, and deeply held values around how they want to spend their time.

Often, they find me at a crossroads: The business is asking too much.

But burnout or shutting it down aren't the only options.

I help wellness practitioners build boutique practices rooted in depth, not volume.

A thriving business isn’t just about profit. It’s about building something that nourishes all of us, not just the bottom line.

Illustration of scattered stars against a dark background
A woman in an orange maxi dress walking on railroad tracks, smiling, outdoors with trees and a clear sky in the background.
Close-up of small white flowers in a field with sunlight in the background

If I had a business card,
it would probably say “small business consultant for wellness brands.” But that leaves out the good stuff.

🌿 A few things that don’t fit on the card:

✦ I know what it feels like to love your work and still be completely burned out by it.

✦ 20 years with my hands on people: chiropractor, herbalist, and teacher of craniosacral and somatic work.

✦ I’ve built and sold two wellness businesses, including a multidisciplinary center in Portland I ran for ten years. Then I went small on purpose. (My boutique practice, The TMJ Chiro)

✦ I founded Wildish, a Portland community for witchy women entrepreneurs.

✦ I’m raising three boys who are about to leave the nest. Motherhood has been my greatest teacher.

✦ I read a book a week: philosophy, business, ecology, feminist theory, plant medicine, mysticism, sometimes all at once.

✦ Fueled by tacos, strong coffee, and witchy rituals.

✦ I have a lifelong habit of doing the opposite of what I’m told. Turns out it’s a great business skill.

🌙 My muse has always been healing the sacred feminine and mothering in all its forms. (Oh, and Stevie Nicks. 😏)

  • Facts about me

    I read a ton of books, but I definitely buy more books than I finish.

  • Facts about me

    I’ve always hated small talk, but love talking about the things that light people up.

  • Facts about me

    I’ve been collecting quotes since high school.

  • Facts about me

    I grew up in god’s country (#yooper) where I spent my childhood surrounded by old growth forests and heaps of snow

  • Facts about me

    I love pink sunsets, twisted tree roots and swimming in crystal clear lakes.

  • Facts about me

    I’m happily married and living in Portlandia, USA where we are raising three feminist boys (and our pug baby, Clover Sunshine).

  • Facts about me

    My grandmother weaved Finnish words into her conversations and danced on tables well into her 70s.

  • Facts About Me

    40-something mama of three teenage boys

  • Facts About Me

    herbalist, recovering perfectionist, writer, self-help book junkie, and lover of nature, plants, and beautiful things.

A person walking on a forest trail surrounded by tall trees and lush greenery.

What I Believe

✊ Taking time to dream, imagine, and plan is anti-capitalist.

I’ll help you define what a sustainable practice looks like for you—then build the simplest possible path to get there.

Because your business doesn't have to consume your life to be successful.

Start Here

Stay Nourished

A weekly-ish self-care and business guide for women entrepreneurs who give a fu@k.

In these notes, I share reflections on running a sustainable, anti-capitalist, anti-hustle business—alongside personal stories of seasonal living and mothering.

It’s for women who want to grow their businesses without selling out, burning out, or giving up what really matters.